Svět po Covidu - Od krize k příležitosti – Galloway Scott (2021)

The COVID-19 epidemic transformed bedrooms into offices, pitted the young against the old, and widened the chasms between the rich and the poor, the reds and the blues, the 'maskers' and the 'anti-maskers.' Some companies—like Amazon or the video conferencing software provider Zoom—suddenly found themselves overwhelmed by client demand. In contrast, entire industries, such as gastronomy, travel, hospitality, and live culture, were gripped by the fear that their market segment had literally died overnight. However, the pandemic itself did not so much bring about change as it accelerated trends that were already underway before its outbreak. In his book, The World After COVID, Scott Galloway highlights the boundaries of crises and opportunities that lie ahead of us. In a pandemic-turbulent world, the most powerful technological monopolies will undoubtedly thrive. Other segments, such as higher education, will need to come up with a new value proposition, as the existing one makes little sense in a situation of minimal personal contact. Galloway's book delivers a balanced dose of optimism and pessimism, spiced with his trademark humor, confident style, business experience, and razor-sharp opinions.