Základy ekonomiky cestovního ruchu (2. vydání) – Petrů Z. (2007)

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The newly published textbook discusses the emergence and basic conditions for the development of tourism, its essence, typology and functions, the characteristics of the basic components of tourism, the organization of tourism in the Czech Republic, marketing in tourism, legal regulations concerning relationships in tourism, international tourism organizations, etc. An integral part is the economy of foreign tourism.

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Author: Petrů Z.

Publication date: January 1, 2007

Manufacturer: Nakladatelství Idea servis - Fischer Jan

Genres: Tourism and gastronomy, Travel, Economics and economy, Vocational subjects, Books, Textbooks and languages, Textbook for high schools and gymnasiums

Type: Books - paperback

Pages: 126

ISBN/EAN: 9788085970555

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