Description
The publication comprehensively addresses the legal regulation of unfair competition advertising and unfair commercial practices. The authors describe and compare both Czech and EU legal regulations on unfair competition, comparative advertising, and unfair commercial practices (including the so-called blacklist) and evaluate the implementation of relevant European Union directives into Czech law. They present and analyze a significant amount of case law from the Court of Justice of the EU (including selected opinions of Advocates General), the Supreme Administrative Court, the Supreme Court, and other courts. They also introduce new EU legislation regulating unfair competition aspects of trade secrets. The final part is dedicated to cross-border enforcement of the law against unfair competition practices, including the determination of applicable law and the place of jurisdiction.
Information
Author: Sehnálek David, Ondrejová Dana
Publication date: April 1, 2018
Manufacturer: Nakladatelství Leges, s.r.o.
Genres: International relations, Technique, Czech and czechoslovak scene, Advertising and marketing, Books, Specialized and technical literature, Social sciences, Society and politics, Management and marketing
Pages: 295
ISBN/EAN: 9788075022394