Change management - Praktické metody a nástroje – Vrabcová Pavla (2026)

This Czech-language book is a practical guide for anyone who wants not only to respond to new challenges but also turn them into a competitive advantage. Organizations today face digitalization, technological innovation, legislative changes and intense competition, and successful ones are those that can manage change thoughtfully, strategically and with consideration for people. Across thirteen chapters, the book presents an accessible view of organizational change management, combining established theories with current trends and real-world case studies. It explains how to plan and manage change with minimal resistance, involve employees and motivate teams, use modern methodologies from Kotter and ADKAR to agile approaches, work with organizational culture, leadership and effective communication, and take ethics, sustainability and the impact of digital transformation into account. The book is intended for managers, consultants, entrepreneurs and students, combining theory, empirical data and practical experience in the field of organizational transformation.