Vyjednávání s respektem - Umění budovat trvalá partnerství – Davies Melissa (2023)

Effective negotiation leads to stable partnerships. Effective negotiation helps both parties achieve higher goals than they would reach independently. Effective negotiation allows organizations to avoid costly conflicts. In this book, the author presents a simple and effective negotiation method that can be applied in both personal meetings and virtual negotiations. In five steps, she will introduce you to a tried-and-true negotiation process that results in lasting agreements. This practical guide will encourage you and give you the necessary confidence that you can negotiate any contract or agreement, regardless of its importance. You will learn to use a solution-focused approach – an approach that focuses more on results than on problems and prefers to ask questions and listen rather than trying to convince the other party or impose foreign decisions on them. The book presents an overview of theory from contextual analysis and goal preparation to the importance of communication and proposal creation, clearly specifying what skills are essential if you want to influence the outcome of any negotiation and its subsequent implementation. With this guide, anyone can become an ethical and respected negotiator.