Description
Would you like to understand the basics of a company's financial and investment activities? Have you delved into cost, revenue, and cash flow management? Can you perform basic financial analysis and understand the issues surrounding procurement, which is one of the main sources of a company's cost creation? Have you familiarized yourself with the essence of controlling and internal auditing, innovation activities, project management, and cooperation issues? Then this book is just for you. The experienced authors clearly and practically explain the key areas of business economics and provide a comprehensive yet understandable insight into its most important aspects. The explanation is supplemented with partial examples and a case study that runs throughout the book. The book is primarily intended for corporate managers who need to understand the basic activities and interconnections of business operations, as well as students of economic fields at universities.
Information
Author: Taušl Procházková Petra, Jelínková Eva
Language: Czech
Publication date: January 15, 2018
Manufacturer: GRADA Publishing, a. s.
Genres: Brain training and memory improvement, self-enhancement, Business, Successful life, Books, Non-fiction literature, Personal development, Specialized and technical literature, Management and marketing
Type: Books - paperback
Pages: 256
ISBN/EAN: 9788027106899