Description
The book Marketing Thinking was created based on years of study and active use of marketing in practice, particularly among smaller companies and start-up entrepreneurs. It summarizes interesting insights from marketing, start-ups, consumer behavior, and its psychological phenomena, among others. It views marketing in broader contexts than is typical for books in this category. All the tools we have available for business can be used effectively if we know how to apply them creatively. Otherwise, they will just be an expensive cost without significant results. So let’s start building our business from the essential foundations that will continue to accompany us.
Information
Author: Matisko Peter
Language: Czech
Publication date: July 7, 2020
Manufacturer: Cyberma s.r.o.
Genres: Psychology, Books, Specialized and technical literature, Social sciences
Type: Books - paperback
Pages: 342
ISBN/EAN: 9788027079223