Description
This book examines the management and administration of museums and presents the museum as a cultural institution that can be analysed from historical, museological, cultural, functional, sociological, statistical, economic, managerial, marketing and administrative perspectives. Alongside its theoretical contribution, the publication also has practical value: its theoretical conclusions, based on empirical research into how museums operate, provide information on fulfilling museums’ statutory duties, protecting and using collections effectively, managing museum budgets and property economically, motivating and leading employees, and presenting and marketing museums successfully. The findings may also serve as a source of information for those submitting government legislation concerning the establishment, management and administration of museums. The contents are in Czech.
Information
Author: Ochrana František, Plaček Michal, Půček Milan Jan
Language: Czech
Publication date: March 21, 2018
Manufacturer: Nakladatelství Karolinum
Genres: Specialized and technical literature, Books, Management, Management and marketing
Type: Paperback book
Pages: 243
ISBN/EAN: 9788024636382