Description
Low-level dishonesty is rife everywhere, taking the form of exaggeration, selective use of facts, economy with the truth and careful drafting, from Trump and the Brexit debate to companies telling us that “your call is important to us”. How did we reach a point where bullshit is not only widespread but apparently so effective that it has become the communication strategy of our times? This insightful book examines the many forms of deception used in every area of life and considers how we got here. It explains the surprising logic behind bullshit’s persistence and pervasiveness, asking why company annual reports are often nonsense, why estate agents should not be trusted and why political campaigning has become an art of stretching the truth. Drawing on behavioural science, economics, psychology and media expertise, Evan concludes with a toolkit for dealing with the deceptions we encounter every day.
Information
Author: Davis Evan
Language: English
Publication date: October 6, 2018
Manufacturer: Folio, spol.s r.o.
Genres: English literature, Books, Foreign language books
Type: Books - paperback
Pages: 355
ISBN/EAN: 9780349123790

