{"product_id":"9788090758469","title":"Tomáš Baťa - Železní tovaryši – Jandík Stanislav (2021)","description":"\u003cp\u003eThe book by Stanislav Jandík titled Iron Masters is among the most significant works of primary Baťa literature. It was first published in 1938. It contains the first objective and very interesting mapping of the beginnings of the Baťa enterprises in Zlín, as well as a comprehensive biography of their founder, Tomáš Baťa. It includes a wealth of documents that illuminate a variety of phenomena associated with the industrial revolution and the rationalization of production. Two facts that were both the cause and consequence of the enormous development of shoe production, which was first organized by Tomáš Baťa. Stanislav Jandík avoided everything in his publication that would make it merely a description of production and economy. He included substantial and significant information about the rationalization of work, Fordism, Fayolism, and Batism, and he did not forget the aspects of a mental, philosophical, or moral nature. The text also clearly shows the human side of Tomáš Baťa, as Baťa's personality is the axis of the entire work. The book Iron Masters provided our literature with the first comprehensive, critical, and objective work on the development of the Baťa phenomenon.\u003c\/p\u003e","brand":"Nadace Tomáše Bati","offers":[{"title":"Default Title","offer_id":51772151562587,"sku":"9788090758469","price":37.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1787\/2513\/files\/0529312.jpg?v=1763649896","url":"https:\/\/czechmovie.com\/products\/9788090758469","provider":"czechmovie","version":"1.0","type":"link"}